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How We Transformed 50

Welcome to the all-new La Playa Beach and Golf Resort. Be one of the first guests to witness our $30 million transformation.

We’ve brought a fresh design to Naples’ favorite beach retreat. With brilliantly re-imagined guest rooms and an all new BALEEN, you will find yourself inspired throughout the resort.



LaPlaya Resort turns 50

This year LaPlaya Resort and Golf turns 50 years old and we want to show you how we do “50”. Experience LaPlaya living at it’s best. We’ve developed a package for your perfect post-holiday, holiday adventure. We want you to focus on you and who’s with you while you lounge on the beach, enjoy breakfast overlooking Gulf of Mexico, and experience the total relaxation at SpaTerre.

This package includes:

  • Room for two
  • Breakfast for two each morning in the all new BALEEN
  • One spa treatment each for 2 people


We also offer additional experiences in order to make your stay exactly what is right for you:

  • Private cabana - $200 per day
  • Round trip town car service from the airport (RSW) - $144
  • Golf - $550
  • Rates Starting at: $809


Check Rates >

*Package and tee times subject to availability. Resort Guests are not allwwed before 10:30am Nov 15- Apr 15. Tee times must be booked by calling 239-254-5001 prior to arrival to guarantee play. Standard $32 nightly resort fee and $29 nightly valet parking fees not included.





LaPlaya Transformative Experience

Now, if you really want the ultimate LaPlaya Transformative Experience, you may want to Book the “How We’ve transformed 50” Package.

This package includes:

  • Ocean front suite for 2 nights (2 people)
  • Cabana for 2 days including one bottle of champagne each day
  • Round trip town car service to and from the airport (RSW)
  • Private beach dinner for 2 catered by BALEEN
  • 2 Spa treatments each for 2 people at SpaTerre
  • One round of golf for 2 people
  • Whiskey / Bourbon pairing experience in BALEEN


For rates and availability, please contact our Resort Specialists at: 800-237-6883