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Laplaya Private Beach with a row of beach umbrellas

Your Own Stretch of Paradise

Discover one of Florida’s most pristine private beaches at LaPlaya, where more than 600 feet of soft white sand meets the calm, turquoise water of the Gulf of Mexico. Reserved exclusively for resort guests and members, this private beach offers a serene and elevated coastal experience right outside your room.

A beach attendant serving drinks and food to a family at the beach

Beach Service

Designed for total relaxation, LaPlaya’s attentive beach service takes care of every detail. Guests enjoy complimentary lounge chairs, plush towels and shaded umbrellas, while dedicated beach attendants deliver refreshing drinks and bites directly to your seat in the sand.

Coastal Adventures

Coastal Adventures

For those seeking fun in the sun and sand, the Gulf becomes your playground. A variety of watersports are available directly from our private beach, including paddleboards and kayaks, along with fishing charters and guided pontoon boating excursions departing from the LaPlaya dock.

Family Friendly Experiences

Family-Friendly Experiences

LaPlaya’s private beach is perfect for guests of all ages with calm, warm water and daily resort activities that bring families together on the gentle sands. From beach games to educational programs about local wildlife, there’s always something to keep children engaged while parents unwind nearby.

The sandy beach outside of LaPlaya

Stay on the Sand

At LaPlaya, the most coveted rooms open directly onto the sand. Our Beach House accommodations range from ground-floor lanai rooms with private terraces and beachfront fire pits to elevated Gulf-view balconies on floors 2 through 4.